The Audit
An assessment reflects. An audit looks.
The Website Growth Assessment tells us where to look, based on how you experience your own business. The free live Website Audit is where we actually look — at the real website, with fresh eyes, together with you.
The four stages
- 1
Assessment
Identifies signals and opportunities based on your own answers. A structured reflection, not a diagnosis.
- 2
Live Audit
We investigate the actual website together — the customer journey, messaging, discoverability, conversion experience, and revenue pathways.
- 3
Action Plan
What the audit surfaces, prioritized. What should happen next, in what order, and why.
- 4
Implementation
Turning recommendations into reality — with you, or for you, depending on what serves the work.
The lenses we look through
Every audit is different, because every business is. These are the lenses we may bring, depending on what your assessment suggests.
Traffic
How people currently find you, and whether the right people are arriving.
Search discoverability · Search intent · Category pages · Product pages · Landing pages · Acquisition paths · Content
Conversion
What visitors understand, and what stands between interest and purchase.
First impression · Positioning · Messaging · Product presentation · Trust · User experience · Calls to action · Friction · Checkout
Revenue
How the store turns interest into commercial value.
Merchandising · Product discovery · Offers · Average order value opportunities · Sales paths · Revenue capture
Retention
What happens after the first purchase, and whether customers come back.
Email capture · Post-purchase experience · Repeat purchase · Lifecycle · Customer journey
Systems
How work moves, who owns it, and where decisions get made.
Ownership · Workflows · Delegation · Decision-making · Operating rhythm
Scale
What the business would need in order to comfortably absorb more demand.
Fulfilment · Inventory · Customer support · Infrastructure · Team · Capacity
We've identified where we'd look. Now let's actually look.